Kaleidoscope: The Visual Storytelling + Multi-Dimensionality of Vince Fraser
By Laura Neal
Evolution, the biological theory of gradual change and adaptation over time and generations, tethers our possibility on a single line of time. Artivist, (art + activist) Vince Fraser, invites us to consider the multiplicity of our being and to imagine a more dynamic shift through the lens of surrealism and futurism. Afro-Surrealism particularly allows Fraser to explore the subconscious, delve into the abstract, and convey emotions and ideas in unconventional ways from a Black perspective. [1]
Fraser, whose career shifted from interior design to digital illustration to visual art uses an amalgamation of these skills to construct digital worlds and narratives around black history and futurism. His work, “Ase: Afro-Frequencies,” intersects technology and creativity to create spaces and narratives that empower individuals to embrace their cultural heritage, acknowledge their resilience, and envision a future that’s built upon a foundation of strength and unity. [2]
This substantial project collaborated with ARTECHOUSE, and the poet Ursula Rucker provided an interactive space where the public could dwell inside a multi-dimensional narrative that awakens possibility. Collaboration plays a pivotal role in Fraser’s practice, and the rapid advancements in AI, digital art, and interactive media have expanded the possibilities for artistic expression in unprecedented ways. [3]
A pronounced aspect of Fraser’s work is the layering. Images, sound, choreography, and patterns fold into a dense digital mosaic. Each process contributes to shifting our limited perspective and extending our possibilities. The work functions like a kaleidoscope, where it’s not merely repetition, but a mirror that reflects in every direction. Fraser has created a body of art that seeks to celebrate, challenge, and provoke thought about the world we inhabit and the limitless potential of creativity in shaping our shared future. [4]
Storytelling and dreaming are ways we connect with each other. What makes us unique, is what also brings us together. Fraser’s work, while rooted in the Black experience, has the capacity to transcend cultural boundaries through the universal themes of identity and empowerment that spark conversations and foster understanding that the human experience, with all its complexities, is a shared one. [5]
Fraser, a London-based artist, thrives internationally. His recent collaboration with Denver Digerati featured his work on the city’s historic Daniels + Fisher Clocktower. Fraser created a visually captivating and intellectually stimulating experience encouraging viewers to contemplate the role of AI in our world today. The projection combined abstract representations of data streams, algorithms, and neural networks interwoven into a mesmerizing display. Viewers were immersed in a surreal journey through the labyrinth of AI’s influence on our lives and raised questions about the ethical implications of progress and pitfalls of the intricate digital labyrinth that has become an integral part of our reality. [6]
Change in the 21st century, evolves swiftly. Everyday, we are bridled with limitless stories of our future and a new understanding of possibility. Sometimes, we only need a new lens to see it. Vince Fraser’s work is a kaleidoscope of symbolism, culture, and imagination that challenges us to see the multi-dimensionality of our historical, daily, and future lives.
[1] - [6] From Unpublished interview with artist Vince Fraser September 2023
Having worked in the creative industry for over twenty plus years, London born Vince Fraser has finally come full circle from initially working as an Interior Designer, through to professional digital illustrator and finally Multi-disciplinary artist. The progression from design to art was a natural one, and his work has continued to evolve and sees himself as a New Breed of Artist in the Digital Age, combining a variety of skills including Film and Motion. With a keen eye for detail he is always experimenting in a playful way whilst pushing the boundaries from a visual aspect. Bridging the gap between Fantasy and Reality, Vince’s mission is to inspire, educate and empower positive images of the African diaspora. Previous clients include Nike , Adobe and MTV just to name a few, whilst gaining the attention of various musicians including Erykah Badu ,Black Coffee, Usher and Outkast. In 2021, he teamed up with Artechouse and created an immersive and interactive exhibition called "Aṣẹ: Afro Frequencies”, which celebrates the black experience and has since become a traveling exhibit touring Miami, Las Vegas and Washington DC. He is currently exhibiting as part of a group show called “ Objects of Desire” at the London Design Museum alongside world-renowned artworks from Surrealist pioneers such as Salvador Dalí, Dora Maar, Man Ray, Leonora Carrington and Lee Miller, through to contemporary artists and designs, such as Schiaparelli, Dior and Björk.
Instagram: @vincefraser
Twitter: @vince_fraser
Laura Neal (she/her) is a writer, poet, and educator based in Dallas, Texas. Her work is published in various national outlets including the Boston Art Review, BURNAWAY, and the Academy of American Poets.